everlasting light….
Scheisse it’s been a minute since I have done a blog! A ton has been going on! I recently did a branding seminar with Beth Taubner from Mercury Labs, uhhhhhhhhh.. it was incredible! For those of you not sure about Branding, I will try and give you a brief synopsis (and when you are finished reading got get yourself Branded!).
Branding yourself is an intense, emotional, thought provoking, in your face strategy that guides you as a business to be able to market who you are for what your are. In my case my photography as a business “Sully” needs to be a brand so you remember me for Sully and when you hire me you are hiring me for “Sully”. So basically after the seminar I will have an entire new brand of Sully Sullivan photography so I can market my self to target Audiences. New website, business cards, promotional pieces, portfolio, etc! A big part of this though is realizing who I am as a person and applying that to my work. So on every shoot Im applying me, sully, my brand, my heart and soul into every photo. Alright it’s getting to deep, and Beth will kill me if I give out any more info 
check out Mercury labs if you need to find a direction and brand yourself. Its the smartest thing I have done!
The shoot in this post is from Hampden Clothing, a little fashion story we worked on together! It was amazingly hot and windy! Thanks to everyone for their super awesome help! Stacy at Hampden, Ashley Perryman for the awesome hair and makeup, Kyle and Kate for being awesome assistants, and Zoe for being a wonderful model to work with! The original place we built the set was to windy so we had to break it down and find a new location! My next blog I will explain a little more of set building and following through with your ideas on shoots!
A little behind the scenes action of the set I built for the shoot.